Synonym Art Consultation is a curatorial collective and small arts business based in Winnipeg, Manitoba on the stolen, ancestral, and traditional lands of the Anishinaabeg, Ininiw (Cree), Anish-iniw (Oji-Cree), Dakota, and Dene Peoples, the homeland of the Métis Nation, sustained by water sourced from Shoal Lake 40 First Nation.

Synonym offers meaningful employment opportunities to artists through consultation and project management services with various community organizations, commercial developers, and private clients. With a focus on care, transparency, and collaboration, we strive to lessen the impacts of logistical and systemic barriers for artists, allowing them to focus on their craft.

Our core programs include public art, music, drag, and event production, with a keen focus on  engaging storytelling via online platforms. These projects are informed by creative and traditional forms of community consultation and hinge on notions of capacity building, mentorship, and knowledge-sharing, in order to create sustainable careers for artists.

Synonym believes that public art projects and events are best realized by centring and reflecting the diverse needs and dreams of the community. Synonym commits to meaningful collaboration that recognizes community assets and systemic barriers, is open, inclusive, accessible, and sustainable when undertaking these initiatives. Synonym also recognizes that the development of public art must foster the creative development, agency, and well-being of artists.

Synonym is committed to curation that uplifts artists, mentors, musicians, and performers belonging to under-supported communities, particularly those who identify as Black, Indigenous, Afro-Indigenous, People of Colour, 2SLGBTQIA+, artists with disabilities, and any and all people who fall within these intersections.


Through unique, inclusive, community-minded projects, Synonym cultivates a grassroots contemporary street art movement in Manitoba and activates hyperlocal and international dialogues around important issues, such as social responsibility, and innovative economic development, rooted in the arts.

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